Face-off with Facebook

Article By Lakshmi Vijaykumar, Senior Research Consultant – AVTAR Group

Social media networks such as Facebook, twitter, whatsapp have become the gateway to information for most of us. And if you are a stay at home mum (SAHM), you are more likely to be hooked on to one of the digital social media network to feel stay connected and networked with the outside world.  The very pervasive network is largely addictive in nature forcing us to be online in one of these networks almost 24/7. Read More » “Face-off with Facebook”

Motivation At Work – A Chance Meeting


The sound of typing the keyboard filled the silent air in my office cubicle.

I was tired, irritated and frustrated. Running around in the hot sun to meet clients was nowhere close to enjoyable. I had to crowdsource content on scientific topics which was highly interesting and engaging (now, who doesn’t like that?!). I understand that it was challenging and pushed me to explore my skills, but then there’s a limit to what one can do, isn’t it! Read More » “Motivation At Work – A Chance Meeting”

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